It’s 10 O’Clock, Do You Know Who Your City Is?
This week I took a look at the official visitors websites of my two favorites Midwestern cities: my adopted hometown of Chicago (ChooseChicago); and Ohio’s Queen City, Cincinnati (CincinnatiUSA). In doing so, I found that size is no predictor of marketing ability. Both visitors websites fall flat in the storytelling department, among a host of other faults.